Message #91567

[Kristina]

Obama’s friends were not surprised when, in 1999, he decided to challenge Bobby Rush, who has represented the South Side in Congress since 1992. Rush had run against Daley in the 1999 mayoral primary, and Obama interpreted Rush’s defeat in that citywide race as a harbinger of his declining popularity in his congressional district.

The race against Rush was the turning point in Obama’s political career. It started with a brilliant bit of oratory that alluded to Abner Mikva’s story about the insularity of Chicago politics and sought to turn Obama’s disadvantages into strengths. “Nobody sent me,” Obama said at his campaign kickoff, on September 26, 1999. “I’m not part of some long-standing political organization. I have no fancy sponsors. I’m not even from Chicago. My name is Obama. Despite that fact, somebody sent me. . . . The men on the corner in Woodlawn drowning their sorrows in alcohol . . . the women working two jobs. . . . They’re all telling me we can’t wait.” It was the best moment of his campaign.

Obama was financially outmatched. Although he raised about six hundred thousand dollars, sustained television advertising in Chicago cost between two hundred thousand and three hundred thousand dollars a week, according to Dan Shomon, Obama’s campaign manager at the time. A series of unusual events defined the race. A few months before the election, Rush’s twenty-nine-year-old son, Huey Rich, was shot and killed, which made the incumbent a figure of sympathy, and in the final weeks of the campaign Rush’s father died. Obama made a serious misstep when, visiting his grandmother in Hawaii, he missed a crucial vote on gun-control legislation in Springfield. Even worse, on the day of the vote a column by Obama about how the gun bill was “sorely needed” appeared in the Hyde Park Herald, under the headline “IDEOLOGUES FRUSTRATE GUN LAW.” Obama protested that his daughter was ill and unable to travel, and that he saw his grandmother, who lived alone, only once a year, but the press treated the trip as a tropical vacation.

Obama lost by thirty-one points—a humiliating defeat. On Election Night, at the Ramada Inn where he had begun his political career, he sounded dejected, hinting that he might leave politics. “I’ve got to make assessments about where we go from here,” he said. “We need a new style of politics to deal with the issues that are important to the people. What’s not clear to me is whether I should do that as an elected official or by influencing government in ways that actually improve people’s lives.” The defeat marked not so much the beginning of a new style of politics for Obama as the beginning of Obama’s mastery of the old style of politics.

Obama had misread the political dynamics of Rush’s unsuccessful mayoral campaign. “He thought he would get some help from Daley because Rush had run against Daley for mayor,” Mikva said. “He thought that Daley might use the opportunity to get even. That’s not the way the Daleys work. It’s not the way the machine works. When Barack went in to see the Mayor, whom he knew slightly, Daley said what his old man used to say: ‘Good luck!’ ”

Mayor Daley concurred. “Bobby Rush was very strong,” he said. “When you lose a race, you can be strong in another avenue, and he was always strong in his congressional district. It was a learning experience when I lost to Harold Washington. The next day, I endorsed him.” He added, “You learn from defeat. If you don’t learn from defeat, then you go away as a sour politician—you think that people turned on you. Barack Obama understood that. The lesson from that campaign is you can’t just run for any office saying you thought someone lost an election and you thought they were weak. He realized that and he rededicated himself.”